KM Plaza Logo

Winning a Construction Project through a Powerful Presentation


Dynamic PowerPoint presentation helps construction company KM/Plaza to win large construction contract. 

KM Plaza Logo

Clear and concise content, dynamic yet clean visuals, and powerful presentation coaching play role in success.

KM/Plaza is a Miami-based construction firm. Since 1995, KM/Plaza’s buildings have helped to shape the skyline of South Florida.  In October 2009 the firm was shortlisted as a presenter with the goal of winning the business of a Miami-based law firm for the interior design/construction of their 4-floor office complex. 

So KM/Plaza turned to The Presentation Team to create a dynamic presentation with a focus on clear and concise content, dynamic yet clean visuals, and powerful presentation coaching to ensure the message was well communicated.

Presentation Thumbnails for KM Plaza

We sharted the project by dividing our workload between Content and Graphics.  Our Content consulting focused on refining the message and writing a clear definied outline.   This collaborative content consulting helped KM Plaza and its team to further define and present new ideas…now in use in its website and other marketing material.  Key messages…short and succinct…supported by visuals.

Creating the supporting visuals started by developing a professional template (title and body masters) that reflected KM/Plaza’s professionalism and brand/identity, while integrating elements of construction, commerce, and community…all with the intention of getting noticed and standing out from the competition.  As part of our design, we worked to include…

  1. Clean and professional imagery/graphics (portfolio, schematics, people, concept art, etc.), eliminating white backgrounds on scanned art and charts to create a transparent and open look.
  2. Clutter-reducing techniques and presentation strategies to create a “cleaner” look with greater effectiveness.
  3. Clean and conservative slide transition effects (fades and wipe effect).
  4. High-impact stock graphics based on the presentation’s content to improve the presentation’s impact.
  5. A Gil Sans font in forest green and integrated other common professional fonts/typography to ensure consistent playback on different computer systems. 
Before After
BeforePowerPoint-Presentation-Sample-KM-Plaza-Before1 PowerPoint-Presentation-Sample-KM-Plaza-After1
KM/Plaza’s original PowerPoint presentation featured an emotionless stark black background with flat white text in all capitalized letters in Centruy Gothic font.  Our makeover involved the creation of a vibrant template (1920×1200 featuring a flowing arc of construction-related images set against a light textured/dimensional background.  The arc was created in Adobe Photoshop and imported as a PNG image.  On the title master, the arc appeared in full color; on many of the body slides (without graphics) the arc was green.
PowerPoint-Presentation-Sample-KM-Plaza-After2 To showcase the KM/Plaza’s financial strength, we imported a financial-themed photo with the key message short and succinct.  The takeaway point of “$1 Billion” was enlarged to 34 point Gil Sans Font, creating emphasis from the rest of the 26 point sentence.
KM Plaza interior design projects Google’s Picasa software helped us to create a full-screen montage of some of KM/Plaza’s projects easily and quickly. The graphic was exported at 1920×1200 and set as a background image for the slide (as opposed to importing it as a graphic).  This allowed the image to stay fixed on the page and the slide’s key message (showcasing their quantity of work) in a bold non-obtrusive font in PowerPoint.
PowerPoint-Presentation-Sample-KM-Plaza-After3 PowerPoint’s Smart Art helped to provide a simple high-level outline of the project’s key developers.  The org chart was developed in forest green with inverse type at 18 points, providing a sharp contrast and maximum impact.  By keeping the org chart under eight names (and 4 levels), the slide conveyed a subtle message of simplicity and working transparency…all benefits to the client.
PowerPoint-Presentation-Sample-Slide-KM-Plaza-After4

Reference letters are terrrific tools to add a level of credibility to your presentation.  To maximize the impact of this lengthy 3 paragraph reference letter to KM/Plaza, we typed in one powerful sentence in 48-point Gil Sans font with outline and glow effect in PowerPoint, and set it against a scan of the actual reference letter.  This showed the real letter…highlighted the client’s logo…and communicated the key point!

Thanks to the technology of PowerPoint supported by well-communicated strategies, quotes, and financials, the client recognized the superiority of KM/Plaza and selected them for the project.  Another presentation success story thanks to great graphics from The Presentation Team!

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  • “We engaged The Presentation Team to do a Presentation training for our team and he did a great job. He spent time understanding our requirements and the skill level of our team members and created a course which met our expectations and goals. I highly recommend The Presentation Team as a Presentation (PowerPoint) trainer.”

    Navdeep Sidhu
    Senior Director, Software AG

  • “Kevin Lerner provided best-in-class services when hired to work on promotional materials for the launch of a key product at Motorola. The expertise and quality that he brought to the project were second to none and as a result, he delivered a top-notch presentation that was quickly adopted throughout the organization. Kevin is great to work with, delivers on time, is a great team player and is always willing to go the extra mile.”

    Maria Cardoso
    Motorola

  • “Kevin has been a working with Cox Communications to deliver world-class PowerPoint presentation visuals since 2009. His ability to meet our specific needs, timeframe, and budgets has been exceptional. His professional interaction with our team reflects his deep expertise in the industry, superior presentation design skills, and commitment to superior service.”

    Jonathan Freeland
    VP, Video Marketing at Cox Communications

  • “Kevin is an enthusiastic, creative, and passionate presentation guru. Our company was impressed and felt the value of his training in 2013 that he was invited again recently to again share his knowledge. Both times he has been energetic and addressed many areas for presentation development. From planning to follow-up Kevin is personable and easygoing, motivating our teams to take their presentations to the next level.”

    Yoshimi Kawashima
    Project Coordinator, Nissin International

  • “Kevin helped me immensely improve my presentation slides development, from tips & tricks to aesthetics, all with the intent of getting the message across crisply and creatively. I’ve already received praise for decks that incorporate the skills obtained from his training. I highly recommend Kevin’s services.”

    Era Prakash
    General Electric

  • “Kevin helped me immensely improve my presentation slides development, from “The PowerPresentations seminar opened my eyes to all the limitless possibilities in presenting.”

    Leah Gordillo
    Saint Francis Medical Center

  • “Kevin helped me immensely improve my presentation slides development, from “[Kevin and The Presentation Team have] always delivered 110% in terms of meeting our objectives for finished product and budget”

    Paul Price
    Watsco Corp.

  • “I had more people come up to me after I spoke, commenting on the visuals you created, than I did on the subject matter!”

    Andy Smith
    Smith & Robb Advertising

  • “As a Fortune 1000 company, we sought to produce a classy, yet conservative presentation for our shareholders. It was evident that you and your team listened to our thoughts as you developed the presentation…”

    Will Flower
    Republic Services

  • “Your expertise in the filed of PowerPoint and general presentation techniques helped elevate us to the level necessary to beat the competition.”

    Mike Geary
    James Pirtle Construction

  • “Kevin brought a high level of creativity, enthusiasm, and deep multmedia experience to our team. He worked dillegently with the team to produce an outstanding proposal which we subsequently won.

    Jeff Keller
    Accenture/L3

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